P10 Foods reduced invoices over 45 days from $170K to $120K with Cin7-connected onboarding and automatic collection
A US wholesale distributor serving retail chains, independent markets and specialty stores automated customer onboarding through its Cin7 integration and collected invoices automatically. Balances older than 45 days dropped about 30%, from $170K to $120K.
- Customer
- P10 Foods
- Industry
- Food suppliers
- Location
- Southeastern United States
- Payment terms
- Signed agreements with stored payment details
- PencilPay products
- Pencil Trade, Pencil Pay
- Integrations
- Cin7 Core
- Headline result
- 30% less 45+ day debt
Before PencilPay
P10 Foods distributes food products across the southeastern United States to a diverse base of major retail chains, independent markets and specialty stores.
Onboarding and payments were manual. Collections took significant labour, cash flow lagged, and the internal benchmark the team watched most closely, invoices outstanding beyond 45 days, kept growing.
What P10 Foods implemented
Onboarding through Cin7
The PencilPay integration with Cin7 (formerly DEAR Inventory) lets P10 onboard new customers efficiently, with agreements and payment details stored securely from day one.
Automatic collection
Invoices are collected automatically, removing most follow-up work from the accounts team.
Signed agreements on every account
Each customer has a signed agreement, which gives clarity in collections and makes any dispute easier to resolve.
Customer self-service
Customers view balances and pay through PencilPay, reducing friction at their end.
What changed
45+ day balances down 30%
Invoices outstanding more than 45 days fell from $170K to $120K.
Cash available sooner
Faster collection lets P10 reinvest in inventory and operations.
Less collections labour
Automation replaced the chasing that previously consumed the team.
“Our average outstanding over 45 days, which is our measurement internally, has gone down by 35% in four months. As far as cash flow, we’re just getting that cash in and turning it more and seeing the cash in the bank sooner.”
About this story
What metric does P10 Foods track?
Outstanding invoices older than 45 days. That balance fell from $170K to $120K after PencilPay, about a 30% reduction, and the owner reported a 35% reduction over the first four months.
Which system is PencilPay integrated with at P10 Foods?
Cin7 Core, formerly DEAR Inventory, which is used to onboard customers and sync invoices.
Does PencilPay work for US distributors?
Yes. P10 Foods operates in the southeastern United States and uses PencilPay for onboarding, signed agreements and automatic collection.
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